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Wednesday, June 14, 2017

Mobile gaming has yet to peak: It's time to get on board



 

Planet of Cubes is just the beginning of what mobile gaming is expected to bring to new users. 

While other sandbox game titles like Minecraft will always dominate, there is so much space for everyone in the industry. The mobile gaming industry is raking in around $30 billion per year. There’s higher expectation that it will soon surpass consoles and PCs.  Meanwhile it already makes up 42 percent of the gaming industry revenue around the world, according to numerous reports. 




Globally, the gaming market will hit $100 billion this year, mostly driven by the evolution of mobile gaming, and upcoming consoles. Anyone who still doesn’t consider mobile gaming “true gaming” is behind in the times and has no care in looking at the worldwide stage. People want to carry their gaming experiences with them, connect with friends, etc. Static, yet expensive consoles aren’t made for that. While they do make cases for mobility, it’s all risk. In addition, it’s totally unnecessary and avoidable. Add Virtual Reality and Augmented Reality to the conversation and that’s a Friday night special at the house – far from mobile gaming. That’s just fine too. 




And it’s only growing. According to the Motley Fool, last year,  mobile gaming worldwide made as much revenue as the global box office. Most story lines in the gaming world are unique, if not better than what’s in movie theaters, thus being the reason why this competition isn’t a competition at all: It’s evolution of storytelling. Companies like Zynga are aware of this, and are working to keep up. According to reports, Zynga is planning a 15 percent turnaround in their mobile gaming, which moved them from overweight to neutral by analyst Piper Jaffray.

In other words, if you're thinking about getting into the mobile gaming industry, this year may be the year to reserve your seat.


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